Calinmeters.com Multilingual Website
A B2B industrial website rebuild for smart electricity, water and gas metering in African markets.
African markets · English and French · B2B website
01
Overview
Calinmeters.com is the commercial product and inquiry destination. The rebuild focuses on product clarity, market context and multilingual discovery for African buyers.
SCOTT.HK documents the methods and lessons; it does not duplicate the product catalogue.
02
Problem
Industrial buyers need to move from a broad requirement to the right metering category, communication option, certification context and next step.
A multilingual site also needs consistent terminology and stable page relationships, not isolated translated pages.
03
Approach
Separate product conversion content from Scott's personal analysis and field notes.
Build a maintainable multilingual structure and align product, solution and market pages with search intent.
Keep deployment in GitHub and Vercel so changes remain reviewable and reversible.
04
What AI Did
AI supports content inventories, terminology checks, information architecture drafts and structured review.
Technical claims and market-facing copy still require human verification before publication.
05
Challenges
Product details, certification language and regional requirements can be easy to oversimplify.
The site must stay useful to buyers without turning every page into a dense specification sheet.
06
Result
The rebuild is in progress. No traffic, ranking, lead or revenue outcome is claimed here.
07
Lessons Learned
For industrial websites, content ownership and terminology control matter as much as visual polish.
Personal insight and commercial product information work better when each has a clear home.